About Us

Lovely Athwani (Founder, Artistic Sandook)

At the heart of Artistic Sandook is Lovely Athwani – a dreamer, a creator, and above all, a devoted mother. What began as a pursuit for sanity and self-expression during the beautiful chaos of motherhood soon blossomed into a passion-driven fashion studio.

With a deep love for timeless crafts and contemporary flair, Lovely poured her soul into building Artistic Sandook – a brand that reflects her journey, values, and vibrant aesthetic. Every thread, every design, carries a piece of her story – a story of resilience, creativity, and the unwavering desire to create something meaningful.

Today, Artistic Sandook stands as a small but proud empire born out of one mom’s dream – offering thoughtfully crafted fashion for women and little girls, with twinning options that celebrate the magic of motherhood and childhood alike.

Lovely continues to lead with heart, infusing every creation with the warmth, love, and artistry that defines Artistic Sandook.

About Artistic Sandook

Welcome to your favorite home grown brand.

Here fashion meets heart.

Artistic Sandook is more than just a fashion studio — it's a heartfelt journey stitched with dreams, tradition, and a modern twist. Born out of a mom’s passion to create something meaningful, our boutique brings you handcrafted Indian, Western, and Fusion wear that celebrates individuality, comfort, and style.

From festive lehengas to chic co-ords, mommy & me twinning sets to adorable kidswear — every piece is thoughtfully designed with love and detail. Whether you're dressing up for a celebration or curating your everyday look, Artistic Sandook is your go-to destination for timeless fashion with a personal touch.

✨ Custom-Made Designs

✨ Boutique/Bespoke Services for All Ages

✨ Tradition-Inspired, Trend-Focused

Explore our Sandook — where every outfit has a story to tell.

Features

  • Soft Fabric

    Get complimentary ground shipping on every
    order.DDon’t love it? Send it back to us.

  • Lightweight

    Curating the best quality products & light-weighted outfits using our signature fabrics and artistic fusion.

  • All Day Comfort

    We believe getting dressed should be the easiest part of your day. Hence, curating outfits that are comfortable to carry throughout the day.

We are passionate ... .

about the fusion of fabrics and are committed to using only the finest, locally-sourced materials.

Our collections are designed to be versatile and timeless, so you can wear them season after season, year after year. We believe that fashion should be an expression of your personality and your values, which is why we offer a range of styles to match every taste and occasion. 

And as far as our BESPOKE collection is concerned, we believe that fashion should be an expression of your unique personality, which is why we offer a one-of-a-kind, custom-made shopping experience. Our team of experienced tailors and artists work with you to create a garment that is perfectly tailored to your taste, style, and body type. From the finest fabrics to the slightest details, we use only the best materials and techniques to ensure a truly bespoke result. 

Join us on our journey to create beautiful, sustainable fashion that is truly one-of-a-kind. Together, we can create a world where fashion is not only stylish but comfortable and classy.